







Men's Protective Puffer Coat
The Churchill
Pre-Order: Shipping December 2026
Named after the man who never backed down. The Churchill combines strategically positioned fall protection with style. No one will know you're wearing fall protection, but you'll know it's there if you need it.
$500.00
Color: Black
Size: M
Size & Fit GuideThis product runs true to size. Selected: M
4 interest-free payments with Klarna
Check purchase powerStarting at 0% APR or $81/mo with affirm.
Learn moreThe Technology
Why You'll Love It
Built with Rubberlite-certified Vizion V4.0 SEV high-density polymer blend foam, Parachute delivers invisible protection with all the comfort and style you expect from premium outerwear.
- 1
V4.0 SEV Impact Padding
High-density polymer foam that cushions and disperses blunt force across hips, wrists, head, and elbows.
- 2
Real Duck Down Warmth
Cloud-soft duck down insulation delivering warmth in frigid winter conditions without cumbersome weight.
- 3
Tactile Metal Zipper
Oversized zipper teeth and ergonomic pull tab crafted specifically for ease of use with limited hand mobility.
- 4
Ripproof Outer Shell
Durable, high-density ripproof nylon fabric that resists abrasions and snags — fall down, dust off, walk on with pride.
- 5
American Made in Arkansas
Proudly manufactured with care and precision at our Mountain Home, Arkansas facility.
135
24Interactive Details
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The Difference
Why Parachute?
Only 2% of seniors currently wear protective aids, because existing solutions are bulky, stigmatized, and rarely worn. Parachute changes that.
| Feature | Parachute | Air Bag Vest | Hip Belt |
|---|---|---|---|
| Discreet Design | ✓ | ✗ | ✗ |
| No Charging Required | ✓ | ✗ | ✓ |
| Full Body Coverage | ✓ | Partial | ✗ |
| Waterproof | ✓ | ✗ | ✗ |
| Machine Washable | ✓ | ✗ | ✓ |
| Stylish Enough for Daily Wear | ✓ | ✗ | ✗ |
| Adoption Rate | High | 2% | 2% |

The Story Behind Parachute
Watch the Film
See the Technology in Action
Watch the FilmOur Philosophy
Fashion First. Protection Always.
Their Approach
Medical Mindset
- Looks like medical equipment
- Stigmatizing to wear
- Left in the closet
- 2% adoption rate
Our Approach
Fashion Mindset
- Looks like a premium jacket
- Worn with pride
- Reached for every morning
- Highly adoptable
Elderly protection isn't the most glamorous industry, and that's exactly why no fashion company has entered this space. Until now.