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PARACHUTE

Women's Protective Jacket

The Ginsburg

Named after the woman who fought for equality in every arena. The Ginsburg delivers uncompromising protection in an elegant silhouette designed for the modern woman. Graceful, powerful, protective.

$500

Color — Black

Size

This product runs true to size.

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The Technology

Why You'll Love It

Built around D3O® rate-dependent padding — the same technology used in military and motorsport gear — Parachute delivers invisible protection with all the comfort and style you expect from premium outerwear.

  1. 1

    D3O® Impact Padding

    Flexible D3O® padding that stiffens on impact, absorbing and dispersing force across the body below the fracture threshold.

  2. 2

    360° Protection Coverage

    Strategically placed protection for hips, spine, shoulders, and elbows — the most vulnerable areas in a fall.

  3. 3

    Waterproof & Ripproof Shell

    Military-grade nylon outer repels water and resists tears in any weather condition.

  4. 4

    Breathable Year-Round

    Climate-adaptive construction keeps you comfortable in summer heat and winter cold.

  5. 5

    Machine Washable

    No special care required. Gentle cycle, air dry, and your protection is fully restored.

The Ginsburg front detail135
The Ginsburg back detail24

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The Ginsburg Jacket

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The Difference

Why Parachute?

Only 2% of seniors currently wear protective aids — because existing solutions are bulky, stigmatized, and rarely worn. Parachute changes that.

FeatureParachuteAir Bag VestHip Belt
Discreet Design
No Charging Required
Full Body CoveragePartial
Waterproof
Machine Washable
Stylish Enough for Daily Wear
Adoption RateHigh2%2%
The story behind Parachute

The Story Behind Parachute

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See the Technology in Action

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Our Philosophy

Fashion First. Protection Always.

Their Approach

Medical Mindset

  • Looks like medical equipment
  • Stigmatizing to wear
  • Left in the closet
  • 2% adoption rate

Our Approach

Fashion Mindset

  • Looks like a premium jacket
  • Worn with pride
  • Reached for every morning
  • Highly adoptable

Elderly protection isn't the most glamorous industry — and that's exactly why no fashion company has entered this space. Until now.